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This is a site that caters to a particular audience and therefore certain story and character archetypes will predominate. You won't enjoy it if you only prefer other stories, which you seem to do. You even ask for a NORMAL FANTASY STORY WITHOUT REINCARNATION. Yet you fail to realize that there is no such thing as universal NORMAL. There is only cultural normal.
For an Asian Fantasy audience, reincarnation stories are just as NORMAL as a bunch of humans, elves and dwarves going on adventures would be for a Western Fantasy audience. As for OP protagonists, they're literally everywhere in Asian stories (Xianxia, Wuxia, Manga, Anime etc.) because that's what that particular market wants. These sorts of protagonists occur in Western stories as well but are usually less obvious. Often those characters suddenly have illogical limits via PIS (Plot induced stupidity), or are saved by Deus ex machina.
Now whether or not you'll be able to find a good story here is something I can't answer for you. You'll probably end up like one of those people who looks for a romantic comedy in the action section of Netflix or Foxtel. It's possible but could get a bit frustrating.