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Zero_Things I agree with you wholeheartedly. What is the point in signing a contract with webnovel if they aren't doing anything to promote your novel because the site is flooded with botters? Only the top authors currently will get their work noticed. in comparison, the newbies will just stay at the bottom.
I disagree with the because part. Webnovel didn't decide to 'not promote novels' because botters exist. It's definetely not the reason, because they actually promote botted novels, regardless.
I believe their inaction on promoting is because they believe it's easier to let the authors battle royale themselves, so the best will rise. And by the best, I mean, the ones able to gather more readers.
And we do it. Win-win promotion was exactly that, a competition of popularity and auto promotion effort and only the top authors with good fanbase and people working tirelessly to auto promote their books would have a reward. WN only officially acnowledged it was a problem and poorly planned when they noticed it was bleeding their pockets (and they took longer than I expected).
About botters... I think most of you know it, but even the New York Times Best Sellers List, the most influential list in the World, is 'botted'.
Many in the publishing industry know that there are companies selling their services to buy an author's books (the author pays them to buy his own books in bulk, if you are wondering) to make it in the ranks. And many of the books that made their way into the NYT Best Sellers list were put there by this tactic. But they will eventually become best sellers by exposition or fall in the ranks like Lucifer fell from heaven, so... why do bother, really?
The only stupid thing is to worry about rankings. They are rigged by nature. A book can be fabricated to check all the marketable points a book has to have, just like many Beauty Pageant Contestants are criticized for doing. The Miss can do plastic surgeries, lipo sucction, etc. It doesn't mean she's naturally the prettiest, the most deserving, but she covers all points in the jury's avaliation sheet. Or she can sleep with D. Trump and win the contest.
In both cases, she worked hard to win the crown LOL.
The organizers can think Gal Gadot (Wonder Woman) was the prettiest in the beauty contest she took part in, but she didn't make any effort to show she wanted to be the winner.
I believe it's the same here. They really want authors that do the hard work for them.
As you said, the only way a new book can be seen is rising in the ranks. So, an uncontracted novelist on WN must find their own readers until it's contracted. I definitely agree with everyone who said a contracted author shouldn't pay out of his pocket or have any concerns about publicity. Because mainly, I'm not splitting my costs with auto advertising with them, but I'm splitting the profits.
A last thing:
Once a novel is contracted, remember, it's officially not yours anymore. So, Webnovel decides whether, how, and when they will advertise it. I was reminded of it a few times by WN.